"Brand unhappiness on social media"
in: Emerging Business and Economic Issues in the Global Economy - Proceedings of the 2017 International Economic Conference in Sibiu (IECS) ,15-16, Silvia Cristina Marginean, Claudia Ogrean, Ramona Ora?tean, Editor, Springer-Verlag Proceedings İn Business And Economics, 2018, Cham, pp.371-380, 2018
- Publication Type: Book Chapter / Chapter Research Book
- Publication Date: 2018
- Publisher: Springer-Verlag Proceedings İn Business And Economics, 2018
- City: Cham
- Page Numbers: pp.371-380
- Editors: Silvia Cristina Marginean, Claudia Ogrean, Ramona Ora?tean, Editor
- Kayseri University Affiliated: No